What paper do you need for your print project? The unhelpful answer is: It depends.
The best type of paper for your needs depends almost entirely on what you are trying to print. If you need some business cards to pass out at your next networking event, then using a matte paper that can be easily written on in case you want to personalize it is your best bet. However, if your need is for brochures that really stand out and entice people to take one, a glossy paper would do the trick best.
In other words, the kind of paper you need is very specific to your project and how you want to use the results. The weight of your chosen paper is also important - for example, invitations should be printed on heavy paper, sometimes called "cover stock, " because they tend to be mishandled but need to continue to look good for the weeks up to your event. Letterhead works well on "linen" type paper.
There are many other types of stock, so the amount of choices could seem overwhelming at times. That is why your local printer is a really good resource. They know all the kinds you can choose from and help you find the best.
The type of text you are using is another consideration, especially the color. If your text is in color or black and white, each one does best to stand out on a different background color.
Don't let yourself get overwhelmed by paper choices. Put together your project and then look at the various options and consider what you need. In some cases, a printer may offer hundreds of different kinds of paper with jargon-y names - but if you know what you want, you will be better off. Or, again, you can seek the advice of a local print shop to navigate the "paper maze" and find the right solution.
The best type of paper for your needs depends almost entirely on what you are trying to print. If you need some business cards to pass out at your next networking event, then using a matte paper that can be easily written on in case you want to personalize it is your best bet. However, if your need is for brochures that really stand out and entice people to take one, a glossy paper would do the trick best.
In other words, the kind of paper you need is very specific to your project and how you want to use the results. The weight of your chosen paper is also important - for example, invitations should be printed on heavy paper, sometimes called "cover stock, " because they tend to be mishandled but need to continue to look good for the weeks up to your event. Letterhead works well on "linen" type paper.
There are many other types of stock, so the amount of choices could seem overwhelming at times. That is why your local printer is a really good resource. They know all the kinds you can choose from and help you find the best.
The type of text you are using is another consideration, especially the color. If your text is in color or black and white, each one does best to stand out on a different background color.
Don't let yourself get overwhelmed by paper choices. Put together your project and then look at the various options and consider what you need. In some cases, a printer may offer hundreds of different kinds of paper with jargon-y names - but if you know what you want, you will be better off. Or, again, you can seek the advice of a local print shop to navigate the "paper maze" and find the right solution.
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